Steve Jobs Crazy & Why Zoocasa Failed

I’ve read quite a few posts on social media this week, mostly from real estate salespersons and brokers, making observations about Rogers Communications’ decision to shut down the “online real estate brokerage” Zoocasa. Most of the observations I’ve read have felt self-serving; not very objective. I believe Zoocasa failed for the same reason that I believe Trulia, Zillow, Xome, Property …

House Not Selling

House Not Selling? Seven Reasons Why

Why is Your House Not Selling? Here are seven unexpected reasons that I see every day. 1. You’re preaching to the choir. Yes, that’s a mixed metaphor. Although people often mix up the expression like this, I mean it this way. When people use the expression “You’re preaching to the choir” they mean to say that you are trying to convince someone …